ADVERTISING AND MARKETING COMPLIANCE

Don't risk it

TRUSTED BY DIAGEO

Know your advertising and branding is compliant before it goes to market

Start For Free

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INTRODUCING

VOXLY VISION

Pre-flight compliance for every ad you ship.

Voxly Vision is an AI-powered marketing compliance platform for pre-flight review of brand and advertising creative.

ASA

21 Aug 2026

Spirits brand social post ruled to link alcohol with confidence

This is your Testimonial quote. Give your customers the stage to tell the world how great you are!

CAP Code 18.7 · Upheld

PORTMAN GROUP

21 Aug 2026

RTD can packaging found to appeal to under-18s

Panel cited character illustration and colour palette. Producer given six months to amend the design.

Code rule 3.2(h) · Upheld

FCA

14 Aug 2026

Investment promotion withdrawn over risk warning prominence

Warning text was present but sat below the fold on mobile. Promotion amended after intervention.

CAP Code 18.7 · Upheld

View all rulings ->

Recent Rulings

Published decisions from the bodies that regulate your advertising.

The Problem

Do you know these well enough to sign off your advertising?

The rules governing your advertising depend on your category, your channel and your audience. Voxly Vision will assess your creative to show you what needs attention and why.

Advertising Standards Authority

UK Code of Non-broadcast Advertising

Portman Group alcohol code

Financial promotions rules

US distilled spirits code

The US TTB regulates alcohol labelling and advertising

Betting and Gaming Council

Gambling advertising code

Also included with Voxly Vision

Your Ads Scanned against your own Marketing Guidelines

Behind every brand is a set of hard-won calls — tone of voice, approved claims, how the product gets shown.

These guidelines took real work to build, and they're what makes your brand amazingly yours. Add them to Voxly Vision and every asset will be scanned against them.

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CASE STUDY

Learn why Diageo picked Advertising Compliance for its first Marketing AI Agent

Diageo reviews tens of thousands of advertising assets every year. Johnnie Walker. Baileys. Don Julio. Guinness. Across 150 countries, with different rules in each one.

Every piece of copy, image, and video gets checked against the Diageo Marketing Code (DMC) - an industry-leading marketing standard with the brands' ethical marketing goals.

By replacing manual checks with an AI agent, Diageo crushed individual asset review times to 60 seconds and collapsed its entire multi-department sign-off loop from 3+ days down to just 1 hour.

60 sec

Manual Review Time

1 hour

Approval Time

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Advertsing Sign Off Time

From 3 Days to 1 Hour

Driving Faster Time to Market for Advertising Campaigns

Asset Review Time

From 5-10 minutes to 30 Seconds

Brand Reputation Protection

Vs. Subject-Matter Experts

95% Accuracy vs. In-House Experts

Driving Consistency across Markets and Agencies

Upload An Asset

Voxly Vision detects potential brand and compliance issues and issues an easy to share Evaluation Report for every asset.

Report Back in under a Minute

A growing set of UK and Global Advertising and Marketing standards + your own brand guidelines.

Its Still Signed off by a Real Person

Voxly Vision works with your Brand Rules and Guidelines - including local market variations and Brand specific rules.

HOW IT WORKS

Three steps. Nothing added to your day.

Upload your assets, pick your rules, read the report.

Use Voxly Vision

Wherever Work Happens

Vision on Web

Use Voxly Vision to get scan ads for compliance issues and collaborate with teams.

Slack

Drop an asset into any channel and get the report back in thread, where the campaign conversation already lives.

Microsoft Teams

Check assets without leaving Teams to be sure your creative is compliant

API

Call compliance directly from your own platform. One endpoint, structured findings, no regulatory expertise needed in-house.

MCP

Give your AI agents a compliance tool they can call themselves, so generated creative gets checked before a human ever sees it.

Chrome Extension

Right-click an image anywhere on the web and have it checked before you've decided whether to use it.

DAM Integration

Assets are checked as they land in the DAM, so nothing enters the library without a compliance record attached.

Built for some of the strictest rules in advertising.

We built the strictest checks first — for alcohol, gambling, financial services. If your category has less regulation than that, you're also covered by Voxly Vision.

Alcohol Advertising

Checks against the CAP Code, the Portman Group Code, and DISCUS and TTB rules in the US. Common issues: imagery linking drinking to social success, talent who could read as under 25, and responsible drinking messages that are present but too small to read.

Food and Soft Drinks

Checks against the CAP Code, the HFSS advertising restrictions, and the authorised nutrition and health claims register. Common issues: claims not on the register, strong appeal to children, and terms like "natural" used without evidence to support them.

Finance Products

Checks against FCA financial promotions rules and the CAP Code. Common issues: risk warnings that lose prominence on mobile, past performance shown without the required disclaimer, and missing representative APR.

Gambling and Lotteries

Checks against the CAP Code, the Gambling Commission's licence conditions, and the IGRG code. Common issues: appeal to under-18s, language implying gambling solves financial problems, and missing or undersized safer gambling messaging.

VOXLY FOR

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